Marketing
May 19, 2020 2020-06-13 18:07Marketing
Marketing
Course Description
The certificate provides candidates with the Marketing Principles of creating and managing the marketing activities of a profitable organization.
The program identifies the significance of marketing activities in regard to the operation of the organisation as a whole. Topics will include Marketing strategies, Budgeting and implementation, Target market research, Customer relationship management, and consumer behavior.
The legal, ethical, and social responsibilities of marketing are recognised, since they are critical for establishing solid communication with clients.
Certificate Requirements
- Basic Marketing Skills
- Basic Selling Skills
- Customer Service
- Customer Relationship Management
- Business Management