Merchandising
May 14, 2020 2020-06-13 18:07Merchandising
Merchandising
Course Description
This certificate is suitable for candidates who wish to start their own business by offering a merchandising service to organisations or to lead the specified position in an organization.
The sale of a products is sometimes spontaneous thus, a proper activation of the store is a basic principle to increase sales. When our products lack of support within the shop they cannot be communicated properly to the client, which impacts sales. Having the right product at the right position is critical for reaching the organisations’ targets; Let’s not forget that we score, only when we are in the right position.
The course aims to pass to participants the essential knowledge and skills for developing an effective store base, according to merchandising standards. Understanding the behavior of the buyer at the point of sale is an important factor for reaching a sale that will be analysed along with the basic rules and principles of Merchandising.
Certificate requirements
- Outlet Activation
- Merchandising standards
- Basic Selling Skills
- Customer Service
- Business management